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Honesty with Attitude From an Industry Insider

Kirby Wadsworth

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Top Stories by Kirby Wadsworth

Frankly, content delivery seems pretty far outside my wheelhouse.   I am, after all, an infrastructure marketing guy.  Sure, I have created or helped to create my share of new market categories – managed storage services, continuous data protection, file virtualization, application delivery networking, and even multi-vendor storage itself, way back in the early days.  But, my forte’ has always been selling infrastructure to IT-heads.  What the heck do I know about content delivery? Ah Ha! As marketing leader, my job is to ensure my companies excel in two critical areas – demand generation and brand awareness.  I know a hundred CMOs and VPMs who share similar objectives.  In order to achieve those two objectives, I push my teams to ensure that our online presence – our website, mobile, social, community, email, every touch-point we have with the market – is the coolest.  M... (more)

Virtualization, Cloud Computing and Healthcare Justice

Been thinking about justice lately. Left sees injustice in the fact that some people are wealthy and others are not. Right sees injustice in the government taking away their property and giving it to others. Healthcare Reformers see injustice in wealth determining access to medical services. Kanye West sees injustice in Taylor Swift winning an award instead of Beyonce. When we sense the order of things is out of whack, we get a visceral mental reaction. We hate injustice! We are even willing to fight wars to right injustices if they are menacing enough. But what is injustice, exact... (more)

The Character of Cloud Computing

Service Providers at Cloud Expo Here's an important reminder for cloud service providers: character counts. Ethics, Values, and Trust are table stakes – for anyone who wants to succeed in business long term – but especially for cloud service providers. As a cloud customer, I am not simply buying/renting your hardware and software. I am grafting my company onto yours. We are intermingling our corporate DNA. I am loading my databases on your disk drives. I am modifying my internal processes to map to your services. If you suddenly grow 3 heads, I cannot easily cut and run. Who you are... (more)

SSP Failure to Cloud Storage Success

Storability 10 year Reunion Years ago, a few buddies and I started one of the first cloud storage providers. Of course, we didn’t call it cloud storage back then, but we merry band of brithers (and sisters), we first generation Storage Service Providers (1gSSPs) were cloud storage way before the cloud was cool. All the 1gSSPs – StorageNetworks, ScaleEight, StorageWay, Sanrise, and others – failed. The core problem was and still is that renting raw capacity over the network is a lousy business model. 1gSSPs couldn’t sustainably buy their storage cheaper than their retail customers ... (more)

Super Duper Deduper (for iTunes on Windows7)

I made the mistake of turning on Home Sharing in the iTunes version 9.1.3 (don't do this...). The OSG family has about 10 computers lying around the home network, just waiting to pounce.  In no time, my poor iTunes library was flooded with multiple copies of musical bilge - seriously what in heaven's name are those kids listening, too?  (and Watching!!! - but that's another blog for another day...). I found I had 12 versions of Dream On, , and Paperback Writer was written is 18 places on my drowning disk drive - I was Suddenly Numb (17 versions/copies). I started to manually remo... (more)