Honesty with Attitude From an Industry Insider

Kirby Wadsworth

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Top Stories by Kirby Wadsworth

Here’s a fun read on the end of storage as we know it: There's no drought in storage perfect storm The technology solid state memory technology IBM is calling Racetrack Memory uses ‘magnetic moments’ to represent 0/1’s. According to IBM research, these magnetic moments are created by manipulating and detecting spin-polarized electrical current on a nano-thin wire. Taking us full-circle to wire spool audio recording, which dates back to 1878, when Oberlin Smith first recorded telephone signals onto steel piano wire. The difference of course is that spintronics offers the promise of allowing all the data ever created to be stored on a fingernail… Pretty much wipes out the storage industry. Hopefully, I make it to the beach before then ... (more)

Virtualization, Cloud Computing and Healthcare Justice

Been thinking about justice lately. Left sees injustice in the fact that some people are wealthy and others are not. Right sees injustice in the government taking away their property and giving it to others. Healthcare Reformers see injustice in wealth determining access to medical services. Kanye West sees injustice in Taylor Swift winning an award instead of Beyonce. When we sense the order of things is out of whack, we get a visceral mental reaction. We hate injustice! We are even willing to fight wars to right injustices if they are menacing enough. But what is injustice, exact... (more)

SSP Failure to Cloud Storage Success

Storability 10 year Reunion Years ago, a few buddies and I started one of the first cloud storage providers. Of course, we didn’t call it cloud storage back then, but we merry band of brithers (and sisters), we first generation Storage Service Providers (1gSSPs) were cloud storage way before the cloud was cool. All the 1gSSPs – StorageNetworks, ScaleEight, StorageWay, Sanrise, and others – failed. The core problem was and still is that renting raw capacity over the network is a lousy business model. 1gSSPs couldn’t sustainably buy their storage cheaper than their retail customers ... (more)

Anatomy of a (successful) Marketing Campaign

Last fall, our marketing radar picked up signals of a powerful opportunity. We began hearing from our field teams, product management/development, partners, and even from our own internal IT team about an impending market transition. The SSL keylength of the RSA public encryption key was doubling from 1024-bits to 2048-bits. According to the experts at F5, SSL is a cryptographic protocol used to secure communications over the Internet. SSL ensures secure end-to-end transmission and every web browser and web site worth its salt uses it. This doubling of the keylength was imperative, t... (more)

The Character of Cloud Computing

Service Providers at Cloud Expo Here's an important reminder for cloud service providers: character counts. Ethics, Values, and Trust are table stakes – for anyone who wants to succeed in business long term – but especially for cloud service providers. As a cloud customer, I am not simply buying/renting your hardware and software. I am grafting my company onto yours. We are intermingling our corporate DNA. I am loading my databases on your disk drives. I am modifying my internal processes to map to your services. If you suddenly grow 3 heads, I cannot easily cut and run. Who you are... (more)